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Jul 18, 2012

Bach to Rock to Develop New Hands-On Franchisee Training Facility

Current Herndon, Va. Bach to Rock School to be Housed in New Space

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Bach to Rock (B2R), America’s music school for students of all ages, announced today it will re-locate its current school in Herndon, Va., located at 465 Herndon Parkway, to a larger facility at Worldgate Centre located 13009 Worldgate Drive later this year. The new location will accommodate not only a school, but B2R’s first hands-on franchisee training facility to provide both new and existing franchise owners with cutting-edge training and support.

“Offering this state-of-the-art training facility on the premises of one of our schools allows us tremendous flexibility to provide ongoing education to our business leaders in an extraordinarily creative setting,” said Brian Gross, president of Bach to Rock. “Not only will our leaders be able to immerse themselves in the B2R business model with hands-on training, goal-based activities and career path management, they’ll observe real-world learning in a energetic, engaging atmosphere.”

The new 4,000 square foot training facility will have the very latest in technology, computer and software availability and traditional instrumental instruction. Franchisees will be trained on the B2R method, management and administration of a school, as well as its proprietary web-based management system and proven advertising and marketing programs, all designed to position them for success. The school also features Beat Refinery, the Mid-Atlantic’s premier DJ school dedicated to teaching every aspect of the craft, combining traditional methods with the latest technology for aspiring DJs.

Co-founded by a Juilliard-trained middle school teacher, B2R transformed music instruction five years ago into a team sport by coupling rigorous individual instruction with “jam sessions” that keep students motivated by playing in a group. The first corporate-owned location in Bethesda, Md. opened in 2007; B2R now has six corporate-owned schools, including two in Maryland and four in Virginia. Earlier this summer, B2R announced an agreement with its first franchisor, Amplified Capital Partners, LLC, to open a chain of Bach to Rock schools in New York and Connecticut. The first location is planned to open in New York in the fall of 2012.

Bach to Rock is currently seeking candidates to open franchise locations in the Mid-Atlantic region, from New York to Florida, and plans to broaden its efforts into additional markets across the country. This is an opportunity for entrepreneurs to build a business that is dedicated to helping children, seniors and adults learn to play the music they love. While music experience or ability is not necessary, candidates should be able to build a strong team of committed musicians to ensure the school’s success.

To learn more about ownership opportunities with Bach to Rock, contact Ralph Rillon, vice president of franchise development, toll-free at 855-B2R-7570 (1-855-227-7570) and franchise@b2rmusic.com, or visit www.b2rmusic.com/franchise.

About Bach to Rock

Bach to Rock is a music education school for students of all ages from early childhood through high school and beyond. The B2R method is based on the belief that learning music is fun and students learn best when they play music they enjoy. Weekly ensemble instruction and jam sessions lead to public concerts, Battle of the Bands and recording sessions in B2R’s professional recording studios. B2R builds technique, fosters teamwork and enhances self-esteem through private lessons, band instruction, and public performance. B2R schools are currently located in Maryland in Bethesda and Gaithersburg, and in Virginia in McLean, Herndon, South Riding and Landsdowne. For more information, visit www.b2rmusic.com.

Media Contact:Rachel TabacnicFish Consulting954.893.9150rtabacnic@fish-consulting.com

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